Saturday, December 8, 2012

Election Night 2012 Social Media: The Memes, Photos, Stats

By Joanna Stern @joannastern

From the Big Bird memes to the animated GIFs of the candidates to the non-stop Invisible Obama jokes, the 2012 Election as a whole has been one of the most shared and commented-on events in social media history. And on the final day of the election, the social media wheels were churning at a record pace.
Below you will find the highlights of what is being tweeted, liked, pinned, and Instagrammed on this historical night — and now, into the morning of the next day.
Twitter Trends
From midnight through 2 p.m. ET today there were 6.4 million tweets about the election. According to Twitter, there was an average of 3,000 tweets per minute with people expressing that they “voted!” Twitter’s Election 2012 portal is located here.
- As of 7:45 p.m. ET, Twitter was reporting that there were more than 11 million #Election2012 tweets already today.
- As of 8:30 p.m. ET, Twitter had hit a new peak: 65,000 tweets per minute bringing up the total count of tweets to 13 million.
- As of 9:26 p.m. ET, Twitter had hit a new peak of 66,019 tweets per minute when the Pennsylvania results were announced.
- As of 10:16 p.m. ET, Twitter had hit 20 million election-related tweets, making it the most tweeted-about event in U.S. political history. Read the full story here.
- #Election2012 has been trending, but #StayInLine has also been trending high.
- At 11:16 p.m. ET Barack Obama broke the news via a tweet: “Four More Years.” By 11:25 p.m. it had 128,469 retweets.
ABC News has a pretty nifty map showing real-time results from the polls, but Facebook has a vote tally based on who has mentioned they have voted on the site. You can check it out at

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Image credit: Facebook

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