The world's major political event
of the year, the election of the U.S. president, has left a deep, perhaps even
historic mark on the World Wide Web. First, it has become a real triumph for
Twitter. In the numerous discussions that followed the victory of Barack Obama
on the election, the role of social media in the campaign was stressed.
According to some experts, Obama owed his presidency to the "army" of
his followers.
This campaign has been called
"the greatest event in the history of Twitter,". First, Twitter has
never "collapsed" during all time of the vote. Microblog service
during the day took up to 400,000 tweets per minute. However, he remained
operational. Twitter's creative director, Doug Bowman, wrote about it:
"Rest in peace, Fail Whale". This refers to the picture of a smiling
whale, whom birds try vainly to take to the skies - Twitter logos. Users of
twitter seen such an image, if it was not available.
Now, the management of the
company hinted that this problem is in the past. During voting day elections
gained more than 20 million tweets, and that is not counting retweets. Even
journalists kept on the "Twitter" own votes statistic. Many voters
wrote for whom they gave voice: according the latest statistics, such peoples
were more than 20 percent of the total. Well, the winning message of Barack
Obama "Four more years" and a photo of the president with the first
lady was the most popular tweet of all time. This message was retweeted nearly by 800,000 users.
Meanwhile, if Twitter has become
a refuge of those who are interested in politics, Google, by contrast, at the
last moment attracted the "darkest" category of citizens. In the
final days before the vote, thousands of Americans opened the search engine to
ask one question: "Who is running for the U.S. presidency?". And
there was a real explosion of interest directly on the day before voting. This
is surprising, but the statistics are relentless. Perhaps that was the reason
why Romney has lost. His voters did not know that they need to vote for him.
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